Plaform migration to Shopify Plus
About Flavor Paper
Founded in 2003, Flavor Paper is known for disrupting the wallpaper industry with bold, hand-screened and digital designs. The brand is celebrated for its creative use of materials—like scratch-and-sniff scents, crystals, and even meteorite powder.
Its work is featured in the Brooklyn Museum, Musée des Arts Décoratifs, and the Smithsonian Cooper Hewitt. Flavor Paper also leads in eco-friendly production, using water-based inks and PVC-free, recycled materials. The company supports local communities and nonprofits focused on the arts, human rights, and education.
Website Design & Aesthetics
The design and aesthetics of Flavor Paper reflect the brand’s bold, unconventional, and artistic spirit. As a company known for pushing creative boundaries in wallpaper design, the website mirrors this innovation through a vibrant, visually rich interface that celebrates pattern, color, and texture.
Every element, from the dynamic product displays to the playful typography and immersive imagery - is crafted to capture the brand’s personality while maintaining ease of navigation. The site balances visual impact with functionality, allowing users to explore collections, understand materials, and customize products intuitively.
The overall design aesthetic aligns with Flavor Paper’s mission: to challenge convention, surprise the senses, and bring art into everyday spaces, all while ensuring a smooth, engaging digital experience.
Main Features
Premium Shopify Theme designed to scale.
Functionality & Features
- Wallpaper Visualizer Tool: Customers can upload a photo of their wall or choose a sample room, then preview different patterns at scale for a realistic preview.
- Trade Pricing & Login: A password-protected trade portal provides architects and designers with wholesale pricing, sample ordering, and project documentation.
- High‑Res Interactives: Zoom-enabled images with detailed swatches and downloadable PDFs of colorways support informed purchasing.
- Seamless Checkout: International shipping with real-time duty/tax estimates, plus bulk-sample orders and easy reordering.
User Experience (UX)
The site structure guides both consumers and trade users intuitively:
- Top-level navigation separates Shop, Visualizer, and Trade Portal.
- On product pages, the visualizer widget encourages interactive exploration.
- Clear CTAs like "Request a Sample", "Preview This Look", and "Login for Trade Pricing" drive engagement and conversions.
Business Impact
- Enhanced Engagement: The visualizer boosts time-on-site and reduces hesitation, leading to a measurable lift in conversions.
- Trade Growth: The portal supports a growing B2B segment, increasing repeat orders from interior professionals.
- Brand Perception: High-quality visuals backed by elegant site design reinforce Flavorpaper’s positioning as an upscale designer brand.
Desktop and Mobile
Fully Responsive Shopify Theme
Key Feature Sections
Shopify Premium Themes provide sleek, customizable designs with advanced features to enhance your store’s look and performance.
Features & Highlights
- Artist Pages – Showcase collaborations and limited editions.
- Variant Swatches – Easy selection of scale, color, and finish.
- Fast & Responsive – Optimized for high-res visuals.
- Project Highlights – Real-life installations and case features.
Conclusion
Our work with Flavor Paper brought their bold, artistic identity to life on Shopify Plus, without compromising performance or usability. By pairing a flexible theme with custom development and UX enhancements, we created a visually immersive storefront that supports their wide range of product variants, artist collaborations, and storytelling content. The result is a seamless, scalable ecommerce experience that’s as expressive and innovative as the brand itself.
